Assignment Task:
Assignment 1 Problem formulation of analytical tasks
Background and Situation Imagine1 that you are the business analytics advisor to the Lord Mayor of Melbourne, Sally Capp:
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• The first woman to hold the post of Agent-General for Victoria in the UK, Europe and Israel
• She has also served as the CEO for the Committee for Melbourne and COO of the Victorian Chamber of Commerce and Industry
• She began her career as a Solicitor, after completing Law (Hons) and Commerce degrees at the University of Melbourne
• She has held senior roles at both KPMG and ANZ, and she took the small business she co-founded to the ASX
• Most recently she was Victorian Executive Director of the Property Council of Australia
Your task is to prepare the briefing note and the underlying documentation. Please note, she is not asking you to do the work, but rather to propose a scope of work to be undertaken if she agrees. As you pull this together, please consider the following questions:
1. What exactly is the Lord Mayor asking you to do? (I.e., what is the scope of the assignment?) Is she asking for insight, a plan, an implementation, or a combination of the above? What is the deliverable(s)?
2. After reviewing the available data, what idea do you want to pitch to address a particular problem or opportunity that you can spot from the data? (Please note that we will limit the number of students that address a given issue… there will be a listing on LMS)
3. What analytical technique(s) could deliver the insights that she is looking for? Which is most suited for your purpose?
4. What other datasets could add value?
5. What constraints are you working to? What are the stated constraints, and what are the implied constraints?
6. What assumptions do you need to make? Are these assumptions reasonable?
7. Are there any ethical issues you need to consider?
8. What actions are within the scope of the Lord Mayor’s role?
9. Why should the Lord Mayor act upon your idea? What is the benefit and who receives the benefit? What are the risks?
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