Assignment Task
1 Background of the company (company structure and organisational behaviour). Describe the product, its functions, and its target audience. What mainstream technology is utilised by the company? Describe the main competitors.
2 Explain how the company’s CRM system helps the firm achieve customer intimacy. Describe how both operational and analytical CRM apply in your company/device (data mining etc).
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Get Help Now!3 Evaluate how the company’s information system and associated digital technologies improve organisational performance, both strategically and operationally.
4 What ethical, social, and political issues are raised by information systems? What specific principles for conduct can be used to guide ethical decisions? Considering your company and product, are there any computer-related liability problems?
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