Assignment Task
Case study analysis questions – Ford Motor
- Analyze the performance of Ford from an investor’s perspective. Discuss internal and external views of the company.
- Examine the financial ratios. What do they tell you about the company’s financial status? Discuss Ford’s comparative performance and financials.
- Looking at Ford’s current performance compared to past performance, would you buy Ford stock/ hold stock/ sell stock? Why? If liquidating Ford stock, would you consider other automobile companies? Why?
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